La palabra egosurfing se refiere a la práctica de buscar información sobre uno mismo, o sobre tu empresa, en redes sociales o en los buscadores de Internet.
A priori puede parecer vanidad, pero es muy importante revisar, cada cierto tiempo, la huella digital que vamos dejando. Porque dicha huella será visible para futuros trabajos, amigos, clientes…. y la gente puede publicar cosas sobre nosotros sin nosotros saberlo.
Puede hacerse simplemente usando el buscador o las redes, pero también podemos automatizarlo con https://www.google.es/alerts
Recordemos que todas las leyes tienen mecanismos para denunciar publicaciones, y que existe el derecho al olvido, que permite solicitar a Golge la retirada de la asociación de nuestro nombre con cierto contenido. Tanto es así que existen empresas especializadas a defender y vigilar nuestra reputación digital.
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